Research Projects

Find the projects you are interested in by using the filter (or search field) to select them by subject or person (or status).

Research Projects

Find the projects you are interested in by using the filter (or search field) to select them by subject or person (or status).

ChainLog: Identifikation und Bewertung von Einsatzpotenzialen für Blockchains in Logistik und Supply Chain Management


Prof. Dr. Moritz Petersen (Kühne Logistics University - KLU), Prof. Dr. Moritz Petersen (Kühne Logistics University - KLU)

The ChainLog project, funded by the Federal Ministry for Economic Affairs and Energy (BMWI)) aims to identify current examples, good practices, and guidelines for decision-making regarding the Blockchain technology for SMEs. In the light of the many possibilities for applying Blockchain and the numerous implementation alternatives, ChainLog is to provide a web-based tool for these companies. It will allow them to identify existing potentials and to prepare strategic decisions regarding the application of blockchain in a well-founded manner.

Creating Value, Digital Transformation

Marketing of hedonic media products in the age of digital social media, Phase 2: Needmining – Analysis of social networks for targeted product development


Prof. Dr. Christian Barrot (Kühne Logistics University - KLU), Oliver Ettrich, PhD (Deutsche Bahn Management Consulting)

Funding phase two builds upon the findings of the first funding phase, which investigated targeted marketing communication with social networks in the early phases after product launch of hedonic media products such as books, computer games or music. This project looks at the time before product launch to investigate methods of quantitative support for the ideation and product development phases. Existing text mining approaches are to be refined and extended, enabling automated Needmining, i.e. a quantitative, objective representation of potential customer needs. This datafication of the ideation- and product development phase is to be established, so that quantitatively collected, qualitatively edited wishes, filtered out of the communication of the potential customers can be used as decision support instead of biased instinct and creativity.

Creating Value, Marketing

Security in Food Production and Logistics with Distributed Ledger Technology - NutriSafe


Prof. Dr. Hanno Friedrich (Kühne Logistics University - KLU)

The greater scope of NutriSafe (funded by the German Federal Ministry for Research and Education) is to ensure the security of food production and logistics via "Distributed Ledger Technology" (DLT). This sub project uses exemplarily work out of the Hamburg Region. It aims to analyze the resiliency of the food supply chain and explore the potential of increasing transprency in regional food supply with the implementation of DLT into practice. This is further examined through knowledge transfer via consumer experiments.

Digital Transformation, Environment, Food Logistics, Sustainability

Distribution of hedonic media products, Phase 2: Impact of social media and usage frequency of media content on its marketing by platform providers


Prof. Dr. Dr. h.c. Sönke Albers (Kühne Logistics University - KLU)

Hedonic media products (HMP) are increasingly marketed via platforms such as Netflix (movies), Spotify (music), and Skoobe (books) that offer large assortments for streaming as flat fee subscriptions. Among other subjects in funding phase two, this project will analyze whether music labels or artists should rather sell their physical CDs or downloads of songs exclusively for a while or whether they should offer their songs on Spotify either at the same time, delayed or never. The question extends to whether the offering via these platforms is profitable at all.

Creating Value

TDR³ - Time-dependent routing of regenerable resources


Prof. Dr. Asvin Goel (Kühne Logistics University - KLU)

It can be expected that road freight transport in the European Union will increase by around 50% until 2050. This growth in road traffic will increasingly lead to traffic congestion and travel times along some routes will increasingly depend on the traffic situation. This research project, funded by the German Research Foundation (DFG) aims to develop models and methods allowing transport service providers to tackle the economical, ecological, and societal challenges that arise due to this increase, with a particular focus on planning routes and schedules for regenerable resources, such as battery-powered vehicles. 

Transport Logistics, Sustainability, Environment

Internet of Food and Farm 2020


Prof. Rod Franklin, PhD (Kühne Logistics University - KLU)

How can the Internet of Things (IoT) secure sufficient, safe and healthy food and strengthen competitiveness of farming and food chains in Europe? It is expected that the project, funded by the European Community, will pave the way for data-driven farming, autonomous operations, virtual food chains and personalized nutrition for European citizens.

Digital Transformation, Food Logistics, Environment, Sustainability

HANSEBLOC: Hanseatische Blockchain-Innovationen für Logistik und Supply Chain Management


Prof. Dr. Moritz Petersen (Kühne Logistics University - KLU), Prof. Dr. Moritz Petersen (Kühne Logistics University - KLU)

Traditionally, transport and logistics companies have exchanged documents, waybills and customs documents in paper form or, more recently, through various digital means such as email. However, the lack of an integrated software solution, due to the large number of companies involved, causes errors and does not protect records against tampering. The HANSEBLOC project, funded by the German Federal Ministry for Research and Education (BMBF) aims to develop prototypes of such an integrated system using blockchain technology.

Creating Value, Digital Transformation

Accelerating the Path Towards Physical Internet - SENSE


Prof. Rod Franklin, PhD (Kühne Logistics University - KLU), Prof. Dr. André Ludwig (Leipzig University)

The SENSE project objective is to accelerate the path towards the Physical Internet (PI), so that advanced pilot implementations of the PI concept are well functioning and extended in industry practice by 2030, and hence contribute to at least 30 % reduction in congestion, emissions and energy consumption. The project is funded by the European Community.

Sustainability, Digital Transformation, Transport Logistics, Environment

Smart Urban Retail Services – Integrated Service System for Crosschannel-Trade in the Cities of the Future (SURTRADE)

The project is designed to help the retail sector meet the needs of urban customers and their environments. In the future, actual product-offering will no longer solely be the physical product, but the combination of the product and a number of related services, including logistics services.

Digital Transformation, Logistics, Retailing

Feasibility study and support for missing data for maritime sector technical specifications


Prof. Dr. Michele Acciaro (Copenhagen Business School (CBS)), Vasileios Kosmas, PhD (Carnival Maritime GmbH)

The usage of alternative fuels in the transportation sectors, although able to reduce emissions produced by their operations, requires further exploration. The Joint Research Center (JRC) is developing a state-of-the-art tool which will be applied for the market analysis of alternative fuels within the transportation sectors in order to contribute to policy development. KLU supports JRC in fulfilling the EU maritime fleet database used in this tool and to develop the conceptual framework related to the uptake of alternative fuels in the maritime sector.

Sustainability, Maritime Logistics