On April 23, Professor of Marketing & Logistics, Douglas M. Lambert, Raymond E. Mason Chair in Transportation and Logistics and Director of The Global Supply Chain Forum, Fisher College of Business, U.S.A. will give a lecture on the topic "20 Year of Supply Chain Management Research". The lecture is open to the public. Space is limited, so please register ahead of time.
20 Years of Supply Chain Management Research
The Supply Chain is not a business function, it is a network of companies and Supply Chain Management is the implementation of cross-functional relationships with key customers and suppliers in that network. It is a new business model necessary for an organization's success and every function needs to be involved.
In today’s environment, there is the added pressure to be more socially and environmentally responsible and there are risks which need to be mitigated and managed. Then, there is the complexity created by ever increasing customer requirements and expectations, globalization, the pressure on cost, and the availability and access to resources. On top of this, management is expected to improve profitability, increase revenue growth and capture and protect larger market share. In order to succeed, management must recognize that the ultimate success of an organization depends on the ability to integrate the company’s network of business relationships in a mutually beneficial way.
The management of this network of relationships is supply chain management. Successful supply chain management requires cross-functional integration within the firm and across the network of firms that comprise the supply chain. It is focused on the improvements in performance that result from better management of key relationships. By understanding the supply chain management processes and how they should be implemented, management will better understand the value of more integrated supply chains and how this integration will lead to increased shareholder value and a sustainable competitive advantage.
In this guest lecture, Professor Lambert will outline the activities of The Global Supply Chain Forum, a cross-functional, cross-firm framework for supply chain management (SCM) developed over a period of more than 20 years with executives from 15 major corporations and a faculty research team. The Forum research has resulted in 33 articles (first 3 SCM articles are among the most cited publications in SCM); two books (the SCM book is in its third edition); five Ph.D. dissertations; a week-long executive development seminar that is offered in North and South America, Europe, Australasia and China; and, a SCM book that is used for undergraduate, M.B.A. and Ph.D. courses at Fisher College of Business and at more than 40 universities in the USA and overseas
To register please send an email to: firstname.lastname@example.org
The Lecture Series
The KLU Lecture Series is a forum for scientists and practitioners to talk and discuss on state-of-the art topics related loosely to logistics and entrepreneurship.