Himme, Alexander

Book Review: Brand valuation, Luc Paugam, Paul André, Henri Philippe, and Roula Harfouche, Routledge, U.S./UK, 2016, xix + 184 pages, $ 135.21, € 114.36, ISBN6 978–1–1389-3382-8

The International Journal of Accounting, 52(1): 98-97, (2017).

Copy reference link   DOI: 10.1016/j.intacc.2017.01.009

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