Prof. Dr.
Franziska Lauenstein

Assistant Professor of Strategy

Prof. Dr.
Franziska Lauenstein

Assistant Professor of Strategy

Prof. Dr. Franziska Lauenstein is an Assistant Professor of Strategy at KLU. Before joining KLU, she was an Assistant Professor in the Strategic Organization Design Group at the University of Southern Denmark. She obtained her PhD at the University of Hamburg and had research stays at Bocconi University, Milan, and Pompeu Fabra, Barcelona.

Franziska Lauenstein’s research interests lie at the intersection of behavioral strategy and organization design & adaptation. She is interested in how organizations work and how we can make them work better. She particularly studies how organization design choices influence individual behavior and how this can help organizations adapt in changing environments. Franziska Lauenstein mainly approaches this, using behavioral experiments.

Franziska Lauenstein teaches a course in corporate strategy in the Bachelor‘s program and a course on business strategy and sustainability in the Master‘s program. To facilitate the student's learning experience, Franziska Lauenstein utilizes case-based learning methods and interactive course formats.

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Selected Publications

DOI: https://doi.org/10.5465/AMBPP.2022.267 

Abstract: In this paper, we study how information asymmetries and specifically the opportunity to inaccurately report performance feedback in decentralized organizational structures influences exploration. In many organizations, exploration is characterized by a two-staged process, where a higher-level decision-maker selects a lower-level unit to engage in exploration efforts, and a lower-level unit reports back a performance outcome. Such decentralized structures are also prone to information asymmetries, which are generally seen as undesirable, and aimed to be reduced through monitoring. In this study, we provide experimental evidence that information asymmetries are not always undesirable for organizations and that monitoring can hinder exploration efforts in organizations. The key results from our two experimental studies are that, first, lower-level units that take advantage of information asymmetries and report performance outcomes inaccurately, explore more and experiment more with risky solutions. Second, at the higher level, monitoring, and the revelation of inaccurate reporting leads to the avoidance of particular units, less exploration and foregone gains of exploration in this domain. This is important as it enlarges our understanding on how decentralized structures can foster exploration – against the intuition – information asymmetries can be beneficial, and managers may rather accept them than trying to reduce them. These insights are particularly relevant considering recent interest in ‘flatter’ organizational structures with more decision-making authority to lower-level units and less control.

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DOI: https://doi.org/10.5465/AMBPP.2021.10687abstract 

Abstract: In this paper, we examine how intra-organizational peer performance feedback influences exploration-exploitation decisions. Data from two behavioral experiments suggest that an agent’s propensity to explore is influenced not only by whether their peer performs better or worse but also by individual and situational factors that affect how peer performance feedback is interpreted. In particular, we report three main findings. First, we find that providing individuals with feedback from a high-performing peer leads to more exploration than feedback from a low-performing peer. Second, we find that this difference in behavior is driven by the subset of individuals who receive feedback from a high-performing peer who also have a low tendency to self-enhance. Third, we find that when the task environment is less ambiguous, feedback from a low-performing peer tends to curtail exploration; when the task environment is more ambiguous, this is no longer the case. Overall, our findings provide insight into the individual and situational contingencies of learning from performance feedback. They also suggest implications for organization design, which we address in our discussion section.

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DOI: https://doi.org/10.1177/1086026619893990 

Abstract: Organizations often respond in different ways to common external shocks. To advance theories on organizational adaptation and performance heterogeneity, it is essential to understand different reasons for different organizational responses. We examine how incumbents in carbon-intensive industries adapt to heightened environmental pressure to reduce carbon emissions. Based on a review of the literature, we propose three dimensions along which diverse organizational responses can be efficiently mapped out: goal, timing, and scope. Building on our proposed dimensions, we develop a typology of five different organizational responses. With this, we show that organizational responses are more diverse than a one-dimensional scale could show but that the heterogeneity is somehow limited as the positions on the dimensions are not independent but correlated. To understand this observed limited heterogeneity, we proceed by identifying reasons behind different organizational responses. Furthermore, we discuss the theoretical implications of our findings for research on organizational adaptation and sustainability.

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DOI: https://doi.org/10.5465/AMBPP.2020.20830abstract 

Abstract: Understanding how novel ideas are evaluated and recognized is important for organizational prosperity. A systematic evaluative bias against novel options after a negative experience - known as the ‘hot stove effect’ - may prevent organizations from engaging in enough explorations to identify novel ideas. We show that the adverse consequences of the hot-stove effect can be reduced by manipulating how novel options are categorized. The core of our mechanism is that categorization of options in more categories reduces the generalization of negative experience to other options, whereas categorization in fewer options favors such generalization. We develop predictions based on a computational model and test these in a behavioral experiment (N=302). The task environment is a setting in which participants decide between a known ‘status quo’ option and six unknown, novel options. Participants are randomly allocated into three conditions that vary in terms of the number of categories to which the novel options belong. If the six novel options belong to six distinct categories, the propensity to explore is significantly higher than when options belong to fewer categories. When all novel options belong to the same category, participant are most likely to avoid exploration. Our findings suggests new ways managers could favor, or prevent, exploration of novel options by organizational members."

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Teaching at KLU

Academic Positions

since 4/2024 Assistant Professor in Strategy, Kühne Logistics University, Hamburg, Germany
2021-2024 Assistant Professor in Strategy and Organization, University of Southern Denmark
(Off tenure clock in 2023)
2019-2021 Postdoc, University of Southern Denmark, Supervisor: Oliver Baumann

Visiting Positions

2022 Visiting Scholar (Spring), Bocconi University, Italy. Host: Alfonso Gambardella
2019 Visiting PhD (Spring), University Pompeu Fabra, Spain. Host: Gaël Le Mens
2017 Visiting PhD (Autumn), University of Southern Denmark. Host: Stephan Billinger

Education

2019 Ph.D. in Management, University of Hamburg, Germany
Graduated with honors (summa cum laude), Supervisor: Alexander Bassen
2015 M.Sc. in Strategy and Organization, University of Southern Denmark, Denmark
2012 B.A. in Business Administration, Hamburg School of Business Administration, Germany

Research Interests

Behavioral Strategy, Adaptation & Innovation, Organizational Learning & Design

 

2022 - Academy of Management 2022, Best Paper Proceedings, OMT division for "The Upside of Sugarcoating" with Oliver Baumann and Thorsten Wahle

2016 - oikos Teaching Case Writing Competition, First prize, Finance Track